Led production, social, digital, and web campaign efforts for the Mastercard partnership with Jennifer Hudson, featuring Black women business owners.

Led integrated campaign elements, including TV production, social, influencer, and digital executions.

Led integrated campaign elements, including TV production, social, influencer, and digital executions.

Led integrated campaign elements, including TV production, social, influencer, and digital executions.

Led integrated campaign elements, including TV production, social, influencer, and digital executions.

Led an account team for Cadillac experiential, digital, social, and retail campaigns and special projects, including the Consumer Electronics Show (CES).

Planned and supervised all onsite event logistics, including full activation management, celebrity talent management, fee negotiations, booth build, staffing, training, stage direction, and vendors at Essence Festival and America I AM exhibition tour stops -Improved brand reputation and sales among various event client targets through advertising, digital, and event strategies. -Achieved a 97% positive brand perception and 200% sales increase for Walmart.

Assisted with managing and securing bloggers for the annual Driven event.

Executed client-sponsored events, including the annual Sigma Gamma Rho National Conference.

Executed client-sponsored events such as Detroit Glamour and the Rainbow PUSH Coalition Conference

Managing sponsor relations and stage direction.

Led planning and onsite activation for the annual Women of Excellence event in Atlanta.

Executed monthly news communications and onsite events.

Developing marketing strategies for, and executing various organization programming and events, including the annual 1000-person gala, annual Drives and Dreams fundraiser, and golf outings, and youth entrepreneur programming.